May 17, 2022

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Instagram: Social Networking Announces Subscription Test for Content Creators in the United States

Instagram: Social Networking Announces Subscription Test for Content Creators in the United States

Technology

The goal of Instagram is to provide new resources for monetization from paid access to content.

Instagram is testing the subscription feature with some creators - Image: Background
Instagram is testing the subscription feature with some creators – Image: Background

The Instagram Began testing the subscription feature for a small group of selected profiles in the United States. The subscription for followers will work with a monthly amount limited by the creator / influencer, with the aim of making more money through the content posted on the platform.

On its side, you will find the “Subscribe” button which offers special benefits to its subscribers. Subscriptions allow creators to monetize and reach out to their followers by providing personalized content and experiences. Whenever there is closed live, for example, they will be notified to participate, which will be an opportunity to get closer to your favorite creator.

Recently, Adam Mossery, President of the Social Network, said that since 2022, the first of which is to test some changes to improve the experience of users of this processor. Three types of custom feed: “House”, A feed similar to the current one, with suggestions for profiles and pages in the posts of the following profiles, managed by the platform algorithm.

The “To be continued”, The posts from the accounts that follow in a feed will be sorted chronologically without the interruption of the platform’s algorithm. This is “Favorites”, Which highlights posts from accounts defined as user ‘favorites’ (e.g. profiles of favorite content creators, relatives and friends). It is worth noting that all new changes are still in the testing phase only for certain profiles selected by the company.

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