Reasons Why Android Smartphone Users Are Switching to iPhone – iPhone Wired

androidfrom your smartphoneiPhoneConsumer Intelligence Research Partners (CIRP), an American consumer research firm, released the top reasons for turning to . It is said that there is “iPhone compatibility pressure” among young people, but the general trend seems to have little effect.

■ The aim of this article can be understood in 3 lines
1. 15% of iPhone buyers have switched from Android.
2. An American research company revealed the reason for switching from Android to iPhone.
3. The main reasons were the failure of old smartphones, the attractiveness of new features, cost, and community.

15% of iPhone buyers trade in for Android smartphones

According to CIRP, a March 2023 study found:iPhonefrom buyers83% used an iPhone a little earlier, and 15% used an AndroidHe was.

Looking at the trends since 2015,androidThe proportion of replacement purchases of existing homes has remained in the range of 10% to 15%, and has been on a gradual upward trend since 2020.

4 reasons to switch from Android to iPhone

When the CIRP asked users who switched from Android to iPhone for the main reasons, they were ranked in the following four.

1. Previous smartphone problems (53%): due to problems such as degradation and failure of the used Android smartphone.
2. New features (26%): Because I wanted more functions, such as a high-performance camera, abundant accessories, and an easy-to-use interface.
3. Fee (15%)Buying a new iPhone was cheaper than a similar Android phone.
4. Community contact (6%): Because I wanted a convenient smartphone to communicate with family and friends, such as iMessage and FaceTime.

The effect of “stressed iPhone entry” is minimal

Among young people in the United States, when exchanging group messages, when sending via iMessage on iPhone, there is a blue balloon, when sending from Android, it becomes a green balloon, and Android users are excluded.

However, in this survey, the main reason for using iMessage was only 6% of users who switched from Android to iPhone.

The American media AppleInsider, which presented the results of the survey, commented that users who switched from Android to iPhone will find that the Apple ecosystem, which integrates hardware, software and services, is the reason they continue to use the Apple brand. here.

Apple offers Android Transfer support

Apple provides an app to migrate data from an Android smartphone to an iPhone, and also publishes a demonstration video.

In addition, Android smartphones are also eligible for trade-in in the Apple Trade In program, where iPhones are discounted when you trade in older smartphones.

Source: CIRP (1)And (2) via AppleInsider (1)And (2)
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