May 20, 2024


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Designer 1984 Macintosh - Creates modern business for

Designer 1984 Macintosh – Creates modern business for

Oh Macintosh 128K Is the first computer in the family Mac Re-introduced by Apple in 1984. At the time, the company wanted to compete IBM To make his ad even more compelling, he launched one of the most memorable commercials in computing history – none other than Ridley Scott, you can see below:

Nearly 40 years later, both Apple Computer and its advertising have become new trends, and that was the thinking. Movement Designer Thibaut Grebel.

He produced an ad for the 1984 Macintosh, but in the visual language of today’s Apple ads — certainly completely different from the original video.

Commercially brilliantly made and thought out in every detail. Grebel added motion, transformed 2D interface components into 3D, and even included a tribute Wallpaper macOS Montessori.

I wanted to follow my idea of ​​creating modern motion designs for vintage products. […] The perfect product for the Macintosh: It was made in 1984 and is the first large-scale product designed by Apple. Looking back, it is clear how the cornerstone of Apple’s whole philosophy is: design and user experience above all else.

Check it out below:

I would say that the retro look of the Macintosh fits very well with the visual language of Apple’s new ads – and I’m even expecting those icons to come true.

It’s very interesting to see how the design elements of the 128K Macintosh resonate to this day. For those interested, the designer provided his additional details The creative process in a post on Behans.

Via The Loop

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