How can ChatGPT be used in marketing and sales?

Can artificial intelligence (AI) write marketing texts or create images? The new workshop “Using ChatGPT Successfully in Marketing and Sales” at Technologie Centrum Westbayern provided an exciting look at the capabilities of the most popular AI tool, ChatGPT.

session in Nordlingen I started with an introduction to the basics of ChatGPT and how it works as an AI tool. Participants learned how to use it effectively, and choose the appropriate “mentor” to get the desired results. “A prompt describes a work order for an AI tool, think of it as a conversation or briefing with an employee or agency,” says spokesman Bernd Betz, who is involved with his consulting firm Course in Augsburg. For more than five years, KI Tools has been in business and used by customers.

Possible applications in everyday life have been explained in detail by distribution and marketing – from press release and copywriting for newsletters & co to Power Point presentation. Also in research work and in competition analysis ChatGPT A very useful tool, according to the company’s statement. next to ChatGPT Marketing tools have been added distribution Provided, especially for generating images.

The topics presented were implemented directly in the workshop and the participants independently tested and practiced them on their own requirements from their entrepreneurial practices. Lecturer Bernd Pitz: “Practice, dare. If you are not satisfied with the first result, you can use the tool to correct or define your requirements.” Technologie Centrum Westbayern has already planned more events in the fall in order to deepen the possibilities of AI in various fields.

More information on the Internet at www.tcw-donau-ries.de. (From A to Z)

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