Bag brand BAGGU is under fire after announcing a bag designed by AI photo generation Midjourney – Livedoor News

Bag brand BAGGU has come under fire after announcing a bag designed by AI image creation company Midjourney.

Bag brand BAGGU announced that it would launch horse-shaped bags in early June 2024. Subsequently, these collections were released as scheduled, but a disclaimer was added to the product page stating the use of “Midjourney, an AI-powered image creation tool,” Which led to criticism from users.

An AI-designed horse bag is tearing apart this small but passionate community – The Verge

https://www.theverge.com/2024/6/26/24186635/baggu-collina-strada-collaboration-ai-purses-art

BAGGU will launch bags such as the “Horse Bag” and “Cargo Cross Bag” in June 2024. These items were created in collaboration with Collina Strada, a popular New York-based brand, and previous collaborations have been extremely popular, selling out within minutes of being launched For sale.

However, on the day of release, the product page for the Horse Bag and Cargo Shoulder Bag states: “The product development team used the Midjourney as a crossover and development tool for the previous Collina Strada. After mixing, the graphics team took over.” “Concept, insert a logo, and add new elements and layers to finish the design,” the disclaimer added.

Some fans criticized the use of AI, with comments like “frustrating” and “I wouldn't have bought it if I'd known it was designed by AI” on the Instagram intro page.

Additionally, there have been complaints from users citing a lack of transparency regarding the use of AI, with third-party outlet The Verge saying: “Shoppers are looking for clearer warnings and clearer disclaimers. They seem to want to see that.” The notice has been published.” In addition, some users objected to the collaboration on ethical grounds, saying: “Using an AI tool like Midjourney that has been trained on another artist's work without their consent amounts to theft.” There are concerns that BAGGU, which is promoting its contribution In the environment, I decided to sell this bag while ignoring the environmental impact of the resulting AI.

Collaborator Collina Strada has been using generative AI as a design tool for some time. “If we let an AI system learn our work over and over again, what kind of results will it achieve?” said designer Hilary Taymor. According to him, an investigation will be conducted into this matter.

Please note that BAGGU has not commented on this incident.