Microsoft’s gaming division continues to grow: technology company wants to buy video game maker Activision Blizzard for $ 68.7 billion.
Microsoft buys video game maker and developer Activision Bliss. This was announced by both companies on January 18th. The deal includes acquisitions of well-known series and brands such as “Call of Duty”, “Diablo”, “Warcraft”, “Overwatch” and “Candy Crush”. According to a press release, Microsoft will pay $ 68.7 billion, the equivalent of about 60.5 billion euros.
Microsoft will not only expand its video game division, but also become the world’s third largest gaming company in terms of revenue, after Tencent and Sony. Activision Blizzard owns game studios around the world, employing about 10,000 people.
A “performance culture”
In recent months, criticism of the Activision blizzard has increased. State of California, USA The company filed a lawsuit in the summer of 2021. Among other things, female employees are said to be “constantly sexually harassed” and subjected to discrimination.
Phil Spencer, 54, head of Microsoft Gaming, said in another statement on Tuesday that Microsoft was committed to encouraging recruitment of employees and players “in all areas of gaming.” We place great emphasis on personal culture in our studios.We firmly believe that creative success and freedom are possible only if each person is treated with dignity and respect. This applies to all teams and managers. “We look forward to expanding our culture of active inclusion in the wonderful teams at Activision Blizzard.”
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